AASP/NJ Offers Two Training Events in November on Marketing, OEM Certifications

The north meeting is set for Wednesday, November 14, featuring nationally-known speaker Michelle Nelson of B2B Automotive who will present a Marketing & Equipment Seminar at Innovative Solutions & Technology in Lincoln Park, NJ.

Nelson will address shop owners on what steps can be taken to increase revenue and grow the business. The discussion will also include OEM certifications and live demonstrations of Pro Spot and Spanesi equipment by Innovative staff members. The meeting begins at 6pm; dinner will be provided. This meeting is free to AASP/NJ members; non-members pay $75. Call (973) 348-9490 or email sue@isatwelding.comto register.

The south meeting will take place Thursday, November 15 at Reliable Automobile Equipment (RAE) in Belford, NJ featuring AASP/NJ Board member and well-known speaker/educator Dave Gruskos, RAE president.

Fresh from presenting at SEMA in Las Vegas, Gruskos will present “Certifications: Not Just a Fad!” The discussion will explore trends, customer appeal and perception proving why OEM certification is here to stay. He will address how to build one’s shop to include OEM certifications, how shops can obtain the certification they seek and what each OEM is looking for in an auto body shop. This meeting begins at 6:30pm; dinner will be provided. Call (973) 667-6922 or email aaspnj@gmail.com to register.

“These training events are not to be missed,” says AASP/NJ President Jerry McNee. “These are the things everyone needs to know. Whether you work in the shop or own the shop, [training is] par for the course. We have to absorb as much information as possible to stay ahead of the curve. These events are also a great opportunity to get out and do something, meet fellow shop owners and workers.”